It’s been a while since we’ve heard of Server Density, the UK-based SaaS server monitoring startup, but sometimes it’s the nature of starting a business. Today, however, the largely seeded company reveals that it has raised $ 1.5 million in seed funding led by SP Ventures.
Previously, Server Density had raised € 50,000 from Seedcamp, then angel funding from Christoph Janz, Dick Williams, Qamar Aziz, who also all participated in this round.
The start-up plans to use the new capital to continue its expansion in the United States. Meanwhile, Oren Michaels, previously co-founder and CEO of Mashery, has joined its board of directors.
Founded in 2009 by school friends David Mytton and Harry Wincup, Server Density provides software as a service to help businesses run and monitor their server infrastructure. It syncs with major cloud providers to monitor websites and servers from a single console, API, and mobile app, providing the ability to diagnose issues and maintain server uptime and performance. It works both on premise and through the cloud.
The company earns money by charging a monthly fee based on the number of systems monitored. In terms of traction, Server Density claims to monitor over 300TB of data per month for its 1,000+ clients. Specifically, it says it will invest in key product areas such as improving its big data analytics feature to “leverage the billions of metrics data it collects daily.”
Co-founder David Mytton tells me the company’s clients include the UK’s National Health Service (NHS), for which he oversees the 999 emergency response systems for the country’s ambulance service. Open source CMS company Drupal also uses Server Density to monitor the servers feeding its online community, and Algolia is another customer, using SaaS to monitor its hosted search API.
He cites competitors like New Relic, which focuses on application performance rather than infrastructure, and Datadog. Numerous competitors were also acquired, including Stack Driver (Google), Pingdom and Librato (SolarWinds), CopperEgg and Boundary (BMC).
In a statement, Mytton said, “I am excited about this new cycle as it will allow us to invest in key areas while maintaining the effective and primed model that has brought us to where we are today. Raising money at this point means we can continue our own style of running the business, but with additional resources to create an even better product.